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Media Relations

Build strong, ongoing relationships with journalists and creators so your story gets told—and retold—by trusted voices.

Owned Media and PR

Owned Media and PR

How to turn owned media into your hardest-working PR channel

Jun 9, 2026

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5 min read

Media Mailers for Public Relations

Media Mailers for Public Relations

Who doesn't like shiny objects after all?

May 26, 2026

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5 min read

DIY Media List Building

DIY Media List Building

Master the essential PR skill that saves you thousands

May 19, 2026

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5 min read

Fact Checking

Fact Checking

Why every PR Pro needs a fact checking habit, not just a good story

May 5, 2026

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5 min read

Summertime Pitch Time

Summertime Pitch Time

PR inspiration guide for pitches all summer long

Apr 7, 2026

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10 min read

Exclusives: Use or Skip?

Exclusives: Use or Skip?

Know when and how to use "exclusives" in public relations

Mar 10, 2026

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9 min read

Find Your Story Angle

Find Your Story Angle

Underdog, rags to riches, and more storyline angles for PR

Feb 10, 2026

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10 min read

Your 10-Minute-a-Day PR Plan

Your 10-Minute-a-Day PR Plan

Getting Public Relations done is easier than you think with these 4 daily habits.

Feb 4, 2026

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9 min read

10 Tips For Getting PR Emails Opened

10 Tips For Getting PR Emails Opened

Killer media pitches start with the subject line

Jan 27, 2026

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10 min read

Teach the Bots Your News

Teach the Bots Your News

How to format your news so both journalists and AI can actually use it.

Jan 20, 2026

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9 min read

Who’s your spokesperson?

Who’s your spokesperson?

Why you need a spokesperson for your Public Relations campaigns and how to choose one.

Dec 2, 2025

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10 min read

Why Digital Public Relations Matters

Why Digital Public Relations Matters

plus a digital PR playbook to get you started establishing on-line credibility and more

Nov 4, 2025

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10 min read

Turning Expertise Into Attention

Turning Expertise Into Attention

How to use thought leadership in public relations

Oct 21, 2025

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9 min read

Handling the Silence

Handling the Silence

Are you yelling into the void? Probably not. What to do when you don't hear back from the press.

Oct 7, 2025

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7 min read

Just The Facts

Just The Facts

How to keep it real with facts in interviews, pitches and PR presentations

Sep 9, 2025

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7 min read

Practice (Interviews) Makes Perfect

Practice (Interviews) Makes Perfect

From nervous to natural, get media-ready with PR techniques to handle rapid-fire questions, interruptions, and sensitive topics with ease.

Sep 2, 2025

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9 min read

So You've Got Big News to Share

So You've Got Big News to Share

Now what? Learn the best PR tips to getting your news covered

Aug 12, 2025

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8 min read

Missing in AI Search? How to Help the Bots Find You with GEO

Missing in AI Search? How to Help the Bots Find You with GEO

Stop being invisible with this guide on how to optimize content for AI Web Crawlers in 2025.

Aug 5, 2025

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11 min read

How can I get an Industry Award?

How can I get an Industry Award?

Use 'Best of' Awards and Industry Recognitions for great PR

Jul 15, 2025

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8 min read

What PR Scams Should I Watch Out For?

What PR Scams Should I Watch Out For?

From fake awards to fake producers — how to spot shady PR schemes to steer clear of

Jul 8, 2025

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8 min read

The Power of PR

The Power of PR

One article can change the course of your business, organization, or brand

Jun 24, 2025

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8 min read

Impact Stories Stand Out

Impact Stories Stand Out

How to capture stories that inspire, educate, and make changes

Jun 17, 2025

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7 min read

One Year

One Year

Of complex PR practices broken down so you can do PR yourself.

Jun 3, 2025

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10 min read

Nonprofit Public Relations

Nonprofit Public Relations

How to get the right kind of attention (on any budget)

Apr 29, 2025

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9 min read

Media Kit vs. Press Kit

Media Kit vs. Press Kit

Are they one and the same? Plus, learn how you should use one, and when you need one.

Apr 15, 2025

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9 min read

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