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Tell your story, own your narrative, and build trust that turns your brand into a household name

Holiday PR Prep Start Now (Even if You’re Still in Shorts)

Holiday PR Prep Start Now (Even if You’re Still in Shorts)

If you sell gifts, products or expertise, holiday season is your visibility season.

Jul 7, 2026

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5 min read

Owned Media and PR

Owned Media and PR

How to turn owned media into your hardest-working PR channel

Jun 9, 2026

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5 min read

Media Mailers for Public Relations

Media Mailers for Public Relations

Who doesn't like shiny objects after all?

May 26, 2026

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5 min read

DIY Media List Building

DIY Media List Building

Master the essential PR skill that saves you thousands

May 19, 2026

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5 min read

Fact Checking

Fact Checking

Why every PR Pro needs a fact checking habit, not just a good story

May 5, 2026

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5 min read

Google Business Profile for PR

Google Business Profile for PR

For a good public relations foundation get your Google Business Profile on point.

Apr 28, 2026

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4 min read

No More Snooze-Fest Speeches

No More Snooze-Fest Speeches

How to sound fluent, clear, and genuinely helpful when the mic (and your reputation) is on

Apr 21, 2026

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5 min read

Summertime Pitch Time

Summertime Pitch Time

PR inspiration guide for pitches all summer long

Apr 7, 2026

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10 min read

Is This Press?

Is This Press?

Or just a pretty vanity profile.

Mar 31, 2026

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11 min read

Exclusives: Use or Skip?

Exclusives: Use or Skip?

Know when and how to use "exclusives" in public relations

Mar 10, 2026

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9 min read

Op-Ed as a PR Tool

Op-Ed as a PR Tool

How to turn your opinion into earned media

Feb 17, 2026

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8 min read

Find Your Story Angle

Find Your Story Angle

Underdog, rags to riches, and more storyline angles for PR

Feb 10, 2026

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10 min read

Your 10-Minute-a-Day PR Plan

Your 10-Minute-a-Day PR Plan

Getting Public Relations done is easier than you think with these 4 daily habits.

Feb 4, 2026

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9 min read

Teach the Bots Your News

Teach the Bots Your News

How to format your news so both journalists and AI can actually use it.

Jan 20, 2026

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9 min read

Stop Treating Your Newsletter Like an Ad

Stop Treating Your Newsletter Like an Ad

Learn how newsletters can build trust and credibility, not just sales

Jan 13, 2026

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10 min read

PR Predictions for 2026

PR Predictions for 2026

Humans are listening and machines are watching. Your job in 2026 is to speak clearly to both.

Jan 6, 2026

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12 min read

Who’s your spokesperson?

Who’s your spokesperson?

Why you need a spokesperson for your Public Relations campaigns and how to choose one.

Dec 2, 2025

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10 min read

7 steps for hosting a *free* (or almost free) event

7 steps for hosting a *free* (or almost free) event

Why community events are an important part of your public relations plan

Nov 25, 2025

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9 min read

Why Digital Public Relations Matters

Why Digital Public Relations Matters

plus a digital PR playbook to get you started establishing on-line credibility and more

Nov 4, 2025

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10 min read

Turning Expertise Into Attention

Turning Expertise Into Attention

How to use thought leadership in public relations

Oct 21, 2025

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9 min read

Just The Facts

Just The Facts

How to keep it real with facts in interviews, pitches and PR presentations

Sep 9, 2025

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7 min read

Missing in AI Search? How to Help the Bots Find You with GEO

Missing in AI Search? How to Help the Bots Find You with GEO

Stop being invisible with this guide on how to optimize content for AI Web Crawlers in 2025.

Aug 5, 2025

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11 min read

How can I get an Industry Award?

How can I get an Industry Award?

Use 'Best of' Awards and Industry Recognitions for great PR

Jul 15, 2025

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8 min read

What PR Scams Should I Watch Out For?

What PR Scams Should I Watch Out For?

From fake awards to fake producers — how to spot shady PR schemes to steer clear of

Jul 8, 2025

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8 min read

The Power of PR

The Power of PR

One article can change the course of your business, organization, or brand

Jun 24, 2025

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8 min read

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