Since 1992, I've been in the world of public relations, and I still love it! I’m always thinking of ways to get media attention. Now lets get you some!
If you sell gifts, products or expertise, holiday season is your visibility season.
Jul 7, 2026
•
5 min read
How to turn owned media into your hardest-working PR channel
Jun 9, 2026
Who doesn't like shiny objects after all?
May 26, 2026
Master the essential PR skill that saves you thousands
May 19, 2026
Why every PR Pro needs a fact checking habit, not just a good story
May 5, 2026
For a good public relations foundation get your Google Business Profile on point.
Apr 28, 2026
4 min read
How to sound fluent, clear, and genuinely helpful when the mic (and your reputation) is on
Apr 21, 2026
How to find the right awards, write a stronger nomination, and turn a win into more PR.
Apr 14, 2026
10 min read
PR inspiration guide for pitches all summer long
Apr 7, 2026
Or just a pretty vanity profile.
Mar 31, 2026
11 min read
Know when and how to use "exclusives" in public relations
Mar 10, 2026
9 min read
Learn when and what editors want so you can get featured in their publication
Mar 3, 2026
How to turn your opinion into earned media
Feb 17, 2026
8 min read
Underdog, rags to riches, and more storyline angles for PR
Feb 10, 2026
Getting Public Relations done is easier than you think with these 4 daily habits.
Feb 4, 2026
Killer media pitches start with the subject line
Jan 27, 2026
How to format your news so both journalists and AI can actually use it.
Jan 20, 2026
Learn how newsletters can build trust and credibility, not just sales
Jan 13, 2026
Humans are listening and machines are watching. Your job in 2026 is to speak clearly to both.
Jan 6, 2026
12 min read
Learn how the Attention Seeker Newsletter helped one reader get great media coverage
Dec 16, 2025
Why Podcasting should be part of your Public Relations strategy and what makes a bad pitch
Dec 9, 2025
Why you need a spokesperson for your Public Relations campaigns and how to choose one.
Dec 2, 2025
Why community events are an important part of your public relations plan
Nov 25, 2025
Why the story isn't over and how PR follow up can get you press 🕶️
Nov 18, 2025
plus a digital PR playbook to get you started establishing on-line credibility and more
Nov 4, 2025
