Discover how perfecting the media pitch can capture a journalist's attention with a compelling story thus dramatically boost your brand's visibility and coverage.
Learn when and how to write a good press release, and all the steps be sure to get the journalists attention.
A PR Plan involves setting achievable goals, defining specific and measurable objectives with deadlines, creating overall strategies to meet those objectives, and implementing actionable tactics to execute those strategies effectively.
Learn how receiver bias, stemming from stereotypes, symbols, peer groups, semantics, and media, can negatively impact the reception and action on a message, causing misinterpretation and resistance.
With the ABC's of stellar communication, your words will advance your cause, be brief and brilliant, consistently convey your theme, and stir the hearts and minds of your audience. It's time to stand tall and proud and let your light shine!
How to tell an authentic, relatable, and memorable story that media will want to cover.
How to motivate a target audience to take action by understanding their needs, preferences, and behaviors.
Mastering communication principles and delivery methods to ensure messages are clear, consistent, and aligned with a company's mission and brand identity are key to successful public relations.
People often want to know what public relations is about since it's very important for any business or brand to get their name out there and keep it looking good.